Upper Austria · Roman Ovilava · Trade Fairs · Traun River

Visit Wels

It's a Visit.com !
It's independent
It's from the VB.com collection

A city built on the Roman settlement of Ovilava — the long town square, the Ledererturm gate tower, Wels Castle where Emperor Maximilian I died, and the Traun river.

Author of the image is Eweht

About Wels

From Roman Ovilava to a modern trade-fair city

Welcome to Visit Wels.com, an independant Travel guide using the "Visit" branding style adopted by more and more private Tourist Guides, marketing-savvy Hotel organisations or official Convention and Visitors Bureau.

Wels is a town where history feels steadily layered, shaped by its Roman foundations, market traditions, and its role as a regional crossroads in Upper Austria.

It stands on the site of the ancient Roman settlement of Ovilava, which grew into an important administrative and trading center within the province of Noricum. For centuries, its strategic position supported commerce and urban growth, linking routes across the region. Today, traces of this past and the historic town center reflect this legacy with preserved squares, civic buildings, and streets shaped by continuous development. Few places in Austria illustrate such a long continuity of settlement.

Modern Wels blends this heritage with a dynamic, contemporary atmosphere. As a center for trade fairs and business, it offers cultural venues, events, and urban life, giving the city a lively, forward-looking feel. Parks, local traditions, and a welcoming yet active center add to its character. Wels is a place where Roman roots meet modern industry, where history sits beside economic vitality and cafés, and where the past continues to shape the present.

Visit Wels with Expedia.com →

VisitWels.com is part of an international heritage promotion initiative by VB.com (Very Beautiful / Visitors Bureau).
VB.com is a Mona Lisa of the modern tech world.
The adjacent letters "V B" right above the spacebar are ultra type-friendly.
Billions of phones are like "VB Billboards" making it so easy to connect with Wels.

Just look at the keyboard of your phone!

Stay in Wels

Find a hotel in Wels

Book on Booking.com

Visit Branding is adopted by more and more private and official actors,
Travel Guides, Hotel Organisations, modern thinking Agencies,
official Convention and Visitors Bureau
or even private local corporations investing into the culture of a home town they love.

Top things to do

Top 20 tourist attractions in Wels

Wels Town Square — Wels01i

Wels Town Square

One of Austria’s most beautiful town squares, lined with colourful historic houses.

Ledererturm — Wels02i

Ledererturm

The last surviving gate tower of the medieval town walls, a symbol of Wels.

Wels Castle — Wels03i

Wels Castle

The castle where Emperor Maximilian I died in 1519, now home to a museum.

Town Parish Church of St. John — Wels04i

Town Parish Church of St. John

The Gothic parish church on the edge of the old town, known for its stained-glass windows.

Welios — Wels05i

Welios

An interactive science centre dedicated to energy and climate.

Wels Zoo — Wels06i

Wels Zoo

A city zoo in the Volksgarten with native and exotic animals.

Traun Riverside — Wels07i

Traun Riverside

Paths and green spaces along the Traun river, ideal for walking and cycling.

Marienwarte — Wels08i

Marienwarte

A lookout tower on the hill above Wels offering views over the city.

Polheim Castle — Wels09i

Polheim Castle

A historic castle in the old town, used as a cultural centre.

Puchberg Castle — Wels10i

Puchberg Castle

A castle on the outskirts of Wels, today an education centre surrounded by greenery.

Medien Kultur Haus — Wels11i

Medien Kultur Haus

A cultural venue for film, media and events in Wels.

Lambach Abbey — Wels12i

Lambach Abbey

A Benedictine abbey west of Wels with Romanesque frescoes.

Kremsmünster Abbey — Wels13i

Kremsmünster Abbey

A famous Benedictine abbey founded in 777, with its historic observatory tower.

14

Minorite Church and Monastery

A former Minorite monastery in the old town, today a venue for culture and exhibitions.

15

Wels Trade Fair

Austria’s major trade-fair grounds, hosting large exhibitions throughout the year.

16

Volksgarten

The city park of Wels with old trees, playgrounds and the zoo.

17

Kaiser-Josef-Platz

A large square in the city centre, used for markets and events.

18

Roman Ovilava

Remains and finds of the Roman city of Ovilava, presented in the city’s museums.

19

Pernau Castle

A castle in the district of Pernau, one of several manor houses around Wels.

20

Traun Cycle Path

A cycle route following the Traun river through Wels.

Useful links

Official & local resources

  • Wels.gv.at — City of Wels (Stadt Wels)
  • UpperAustria.com — Upper Austria Tourism (Oberösterreich Tourismus)
  • VisitAustria.com — hopefully soon
  • VisitOesterreich.com — hopefully soon
  • Austria.info — the official tourism portal of Austria

Neighbour countries

  • Visit Czechia.com — by Czech Tourist Board — 48 km
  • Visit Germany.com — hopefully soon — 47 km
  • Visit Deutschland.com — hopefully soon — 47 km
  • Visit Hungary.com — by MTÜ Tourism Agency — 187 km
  • Visit Italy.com — by Promax Comunications — 182 km
  • Visit Slovakia.com — hopefully soon — 211 km
  • Visit Slovenia.com — by Visit Network — 183 km
  • Visit Switzerland.com — by Swiss Tours / Swiss Airlines — 301 km

Visit Europe.com — by ETC European Travel Commisson (pionneer)

Getting there ✈

Fly to Linz Airport (LNZ), about 15 km from Wels.

Plan your trip to Wels →

The "Visit" ecosystem

A regional tourism network / ecosystem

Official or independent websites using the same iconic "Visit Style", listed by distance from Wels — explore multiple places under the same naming convention and discover other nearby destinations.

Internet came alive in California, the place where the "Visit Phenomenon" started in 1995. If you edit a beautiful "Visit" less than 100 km from Wels, send an email to b@vb.com so your website can be added here.

More destinations: Global Visit List.com — over 1,000 beautiful “Visit” sites.

The Crown Jewels of Tourism

“Visit” dot com domains add a magical touch of glamour.

“Visit dot com Domains” are for Tourism People like “Crown Jewels” for a King or a Queen. Dot.com domains become extremely valuable when they have something iconic.

This domain “Visit Wels.com” is part of the Collection of a Media company from Paris. The domain resolves in an independant Travel guide using commercial affiliate links with OTAs.

Why we believe in “Visit” domains

We believe in “Visit” domains because we live right in the center of a World Fashion Capital and we had the chance of being connected to Japan and California since the years internet was getting alive.
Crossing the path of several major tech pioneers and brand builders
we developped a strong sense
for iconic internet domains.

Soon this website will be enhanced with more content and technology.

If YOU should have a great project for Wels you need to react now. You can still acquire the domain before time will be put into the development of the Visit Wels.com site.

A simple, clean .com address is the international entrance point to any successful web project. The domain is also a great asset if you operate an interesting brand from the Wels region — like a hotel or a trade-fair company.

Imagine you put your creativity into a polished “Visit Wels.com” website — everybody in your city will love you! With a unique dot com visit domain your brand and your internet site can become a “motor” for the entire region.


The “Visit Phenomenon” started in California, where Internet was born. Today “visit style” websites outshine every other Tourism branding pattern — the absolute Gold Standard in modern destination branding.

International Tourists love consistency
— the same easy “Visit” pattern that signals glamour, tech expertise and that is just so easy to remember.

Visit already works for over 1,200 fascinating destinations.

It’s a Visit.com